This wonderfully ambitious and multi-talent woman approached me to create a logo for her business The Hair Coach.
Kerri came to me with an idea in mind - to make the “h” in “Coach” look like a hair follicle; through my discovery questions and our conversations, I also knew that the color wheel was important to her, and she shared some examples of logos she liked.
Original Concept
The Original Concept was what transpired from our conversations - incorporating the color wheel and the “h” she wanted.
Final Concept
After using the Original logo for a bit, Kerri changed her branding and wanted to use her name for her brand, and “the hair coach” as a tag line. She wanted a signature-like logo, with a hair follicle incorporated. The Final Concept was a home-run for her!
